Case Studies

Launch: Lee Cherry – In Home Personal Trainer

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Launch: Lee Cherry – In Home Personal Trainer

Expert in pain-free strength training, weight loss and fitness: Lee Cherry contracted with VectorDefector to upgrade the look and feel of his new business – In Home Personal Trainer. Focusing on Lee’s no-BS, no “meat head” attitude mixed with a sharp new finish, this new web experience is built to emphasize Lee’s personality and target his specific local customer base.

Featuring a unique look and feel, this totally custom mobile responsive website is complete with hand-designed class/product pages, back-end membership access to a collection of growing custom-made videos by Lee, and an e-commerce store to sell a series of merch designed by VectorDefector to promote Lee’s style and to work as effective fitness gear.

Lee has already begun posting news of his client’s success to his new site and social media – we can’t wait to see what’s next!

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