Posts Tagged ‘developer’

Have you had trouble getting your business online? It can sound pretty simple at first with a lot of website builder software services out that that allow you to do it yourself, but the fact of the matter is it can take a lot of time and effort to properly stand up your web presence. You’ve taken your own efforts as far as you can go or you’re ready invest some market dollars – it’s time to hire a professional!

So How Do You Find the Right Website Provider?

First off, we always advise our clients to make sure to find a website designer/developer who is familiar with your industry. Ask them if they know anything about your business!

There are tons of great website providers out there, but advertising is still in that unique phase where the wrong moves can result in huge setbacks – make sure your provider knows the do’s and don’ts of marketing within your category.

Get Proof

Next, the proof is in the pudding. Spend time researching different website development design teams. Compare local providers with national ones and be wary of big agencies – more often than not you get better service at better prices from boutique designers.

Make sure you like their website and branding; if they can’t get their own image right, how can they help you? Finally, make sure they list examples of their past work and that it is up to the standard of your brand. You may even want to contact those companies and ask how their experience was.

Know Your Budget

Align your expectations with your budget. Understand that 90% of what you’re paying for when hiring a professional is their time. Big agencies ask for big budgets because they often have a large team where each member works on a portion of your project.

Boutique agencies have lower overhead and tend to have small teams of multi-disciplined experts and can often give the same quality at a lower price. Try to stay within the threshold of good price for good quality and remember that with reduced cost comes reduced risk – bargain prices can mean slow turn-around, poor results, and poor communication.

Get to Know Your Team

Finally, take an interview and make sure you like them! Most design agencies will give you an initial consultation. When you’re ready to make the decision, take them up on it and make sure your interests and your goals jive. Communication is key – make sure they “speak your language” and are easy to address problems with. Be sure they provide you with written goals and an agreement to give progress updates.

This creative process can lead to a long road to success, and it’s important to align yourself with like minded business partners. As a marketing design and website development boutique agency, we like to form relationships that last beyond the project and synergy between all of our partners. A rising tide raises all boats!

 

Ready to get your website rocking? Get a quality marketing and design partner in VectorDefector. Contact us today!

Starting a new business is hard, and as any entrepreneur knows, it can be very easy to get overwhelmed with decisions and to-dos.  It’s time to delegate an essential part of your business: your website and marketing!

Why Hire a Website Designer? I Can Do That Myself.

True! You can create a website entirely by yourself, and there are many starter platforms to do it on – we highly recommend creating your own site as a starting point. However, as your business grows in size, your website will need to scale too.

Often taking your site to the next level requires a bigger platform, obtaining new IT tech, and creating massive amounts of thoughtful, targeted content. This can be a big task, especially if you’re not well versed in marketing and SEO concepts.

Hiring website design experts, especially those who have years of experience working within the industry, ultimately can save you time, money and headache by handling those tasks for you in a more effective way.

I Don’t Have the Budget to Hire a Web Designer

Not always true! Different companies have different pricing, overhead, and techniques, so pricing of websites can vary greatly. In truth, most websites cost very little to purchase, but the real value comes in having the expertise of someone who has created hundreds of websites.

While we do recommend your business be in the position that it has an established marketing budget, you’d be surprised how much return you can get by hiring a small team of experts to accomplish your business website’s design, creation, and goals.

Your Brand and Your Style Are Important!

Every industry is highly competitive. Brand recognition and placement can be the difference between a sale or being pushed to the bottom of the shelf, and your website and marketing design play a huge factor in perceived value.

You want your marketing and website to make your brand shine above the competitors and highlight your mission or intent with every step. The perception of a “nicer” product often leads to more sales, more recognition, and a wider reach.

Unless you’re well versed in design and marketing theory, hiring a professional website creator enables you to not only to take that workload off of your already busy schedule, but the results of investing in a higher-quality website and design product will show immediately in how much larger your brand seems when its professionally styled, managed and strategized.

 

So, what are you waiting for? Get your website in high gear and contact VectorDefector for a FREE marketing consultation today!

I’ve been very pleased to say I’ve been bidding and contracting for more and more jobs that involve both design and development this year. When I re-established my business, it was one of my goals to be the most well-rounded creative professional I could be and admittedly had some rusty spots- design being one of them as it wasn’t a huge part of my last job and practice makes perfect.

I proud to say a lot of my designs and logo illustrations are really coming around. I’ve always thought my metaphor for design was painting on a large blank canvas and the idea is to get one great idea; whereas in development its more like putting a big puzzle together- the painting is already there, you just have to figure out the most efficient order in which to put the pieces together.

It all seems to be relating together well this month. Three cheers for covering all bases: design, development, search optimization and streaming media! Case studies to follow soon.